Vantage Tees III (Afterimage)

See Tees Differently
Most tees are the same: splashy graphic or logo centered on a shirt for others to read. Vantage Tees are site-specific art pieces using optical illusions and body-specific effects to change everything about how people interact with their attire. Some shirts look different if you are looking at them or wearing them. Some ask you to be really close or really far. Others take time to see them. Vantage Tees will look different to everyone—it all depends on your vantage point.

Vantage Tees: Afterimage

Afterimage exploits a simple ocular defect: staring at one color for too long will "burn out" the eye's retinal cones and create a ghost image in the inverse color. The shirt uses bright, bold colors on both front and back shirt panels. A viewer stares at the registration dot, in the center of the shirt, and then quickly stares at the reverse panel. Staring for a few seconds, an inverse afterimage appears, either causing color overlaps, vibrating adjacencies, or unexpected color fields.